2018 Summer of Innovation blog banner

Summer & Reading—The Best Combo Since Saturday & Sunday

Can the “summer slide” happen to adults? Probably. We get so focused on day-to-day tasks, we can easily forget how to relax, unwind, and open our minds to new thinking and ideas. So unless your slide is plunging you into the deep-end of a crystal-blue pool right now, we want to help engage and entertain your mind—and your children’s minds as well. Each book provides a unique take on creativity, teamwork or behavioral psychology that can help improve innovation

2018 Summer of Innovation For You Books

Creative Quest by Questlove
How does a one-of-a-kind creative force explain creative inspiration? In a one-of-a-kind guidebook to creativity. Through stories and lessons on how to live your best creative life, this musician, culinary devotee, and pop culture icon discusses a wide-range of topics, all centered around creativity—where to find it, what it means to be creative, and how to live your best creative life.

Dream Teams: Working Together Without Falling Apart by Shane Snow
Group dynamics can build up or break down collaboration. We know from professional experience. Author Shane Snow knows from researching this entertaining book. Using examples from history, neuroscience, psychology, and business, he explores groups—from the Wright brothers to the Wu-Tang Clan—who just get by, and those that get better, together.

Sway: The Irresistible Pull of Irrational Behavior by Ori Brafman and Rom Brafman
What derails decision-making? Through research in social psychology, behavioral economics, and organizational behavior, these author-brothers take a look at the influences behind how we make decisions.

When: The Scientific Secrets of Perfect Timing by Daniel Pink
When we look at journalistic questions—who, what, when, where, why, how—the “when” can often get passed over. Best-selling author, Daniel Pink, takes a longer look at the when of decision-making using research in psychology, biology, and economics.  If “timing is everything,” then maybe it’s time to read Daniel Pink’s latest book.


2018 Summer of Innovation Kids Books
Sam and Dave Dig a Hole by Mac Barnett
This award-winning book introduces children to Sam and Dave. They are on a mission to find something spectacular—so they dig a hole. What you’ll discover is a lesson in finding the extraordinary in a way you’d never expect.

What Do You Do With a Chance by Kobi Yamada
Taking a chance takes courage. In this third and final story from the award-winning author of the What Do You Do With…? books, kids of all ages will be inspired to find the courage to seize opportunities when they encounter them.

Your Fantastic Elastic Brain: Stretch It, Shape It by JoAnn Deak, Ph.D.
We know that thinking like a kid leads to new ideas. With this book, you can help kids stretch and grow their brains even more. This fun and engaging book introduces kids to what their brains do—and how they can get even stronger by trying (and failing) at new things.

What To Do With A Box by Jane Yolen
A child’s ability to see what’s not there is an enviable skill. And as we all know, sometimes the best present isn’t the present itself but the box it came in. This wonderful book celebrates the endless possibilities and limitless imaginations of kids—and boxes.

Books and sunshine go together like bees and honey, so read as many Summer of Innovation books as possible before succumbing to all those back-to-school to-do lists. Happy Reading!

©2018 Ideas To Go, Inc. All rights reserved.


Ideas To Go

Ideas To Go is an innovation agency that leads start-ups to Fortune 500 companies through insights exploration, ideation, and idea and concept development while incorporating the voice of the consumer.