Articles on Innovation

Our thoughts on innovation, creativity and the Voice of the Customer.

Olympic Snowboarding: Creativity Relies on Culture
Olympic Snowboarding: Creativity Relies on Culture
Image via The Daily Beast Snowboarding has a very different feel than other sports, and nothing highlights that better than the Olympics. We all see it—competitors cheer for each other and just want ...
Tune In: Innovation Expert Adam Hansen Talks with Intrepid Media
Tune In: Innovation Expert Adam Hansen Talks with Intrepid Media
Ideas To Go's VP of Innovation and co-author of Outsmart Your Instincts: How the Behavioral Innovation™ Approach Drives your Company Forward Adam Hansen joins Intrepid Media to discuss the art of ...
A Year In Review: Our Favorite Posts from 2016
A Year In Review: Our Favorite Posts from 2016
As we wind up 2016, we're taking a look back at our most popular posts of the year. Read on for info on Cognitive Biases, Creativity and the origins of Forness® thinking. All of us at Ideas To Go ...
The Passing of a Pioneer
The Passing of a Pioneer
A note from Ideas To Go CEO, Ed Harrington: Fred S. Meyer, creative genius and Founder of Ideas To Go, passed away on October 27, 2016. Fred was a wonderful, wonderful person and I—along with my ...
How Distraction and Creative Play Help You Think
How Distraction and Creative Play Help You Think
Have a penchant for doodling, flipping a felt tip, or bending paper clips? There's a good reason for it—being distracted can help you think. NYU researchers recently released a study finding that ...
A Fan Letter to Neil deGrasse Tyson
A Fan Letter to Neil deGrasse Tyson
I love continuous learning—especially when it results in either re-igniting my passion for what I do or making me question how I do it. I find that one person does both every time I listen to him ...