Articles on Innovation

Our thoughts on innovation, creativity and the Voice of the Customer.

Olympic Snowboarding: Creativity Relies on Culture
Olympic Snowboarding: Creativity Relies on Culture
Image via The Daily Beast Snowboarding has a very different feel than other sports, and nothing highlights that better than the Olympics. We all see it—competitors cheer for each other and just want ...
A Year In Review: Our Favorite Posts from 2016
A Year In Review: Our Favorite Posts from 2016
As we wind up 2016, we're taking a look back at our most popular posts of the year. Read on for info on Cognitive Biases, Creativity and the origins of Forness® thinking. All of us at Ideas To Go ...
The Passing of a Pioneer
The Passing of a Pioneer
A note from Ideas To Go CEO, Ed Harrington: Fred S. Meyer, creative genius and Founder of Ideas To Go, passed away on October 27, 2016. Fred was a wonderful, wonderful person and I—along with my ...
How Hamilton Crushed It (Cognitive Bias, That Is)
How Hamilton Crushed It (Cognitive Bias, That Is)
Production image by Joan Marcus I can remember thinking how annoyed I was when people would gush over Hamilton, when it first became popular. I kept thinking, "I'm sure it's really good. But COME ...
How Distraction and Creative Play Help You Think
How Distraction and Creative Play Help You Think
Have a penchant for doodling, flipping a felt tip, or bending paper clips? There's a good reason for it—being distracted can help you think. NYU researchers recently released a study finding that ...
Forness® Thinking and the Most Innovative
Forness® Thinking and the Most Innovative "Yes, Buts"
At every Ideas To Go session, we work to create an environment where every idea is valued. To do this, we use a method called Forness® thinking. This method encourages a mindset and response of ...