Articles on Innovation

Our thoughts on innovation, creativity and the Voice of the Customer.

Negativity Bias | How it Affects Innovation
Negativity Bias | How it Affects Innovation
What is Negativity Bias?  Negativity Bias refers to the brain giving more weight to negative events, even in the presence of equally important positive events. In this sense, bad is stronger than ...
Fortune Features Beth Storz: Why No One at Work Wants to Be Your Friend
Fortune Features Beth Storz: Why No One at Work Wants to Be Your Friend
Fortune magazine recently asked me to answer the following question: What are some strategies for making allies in the office? Drawing from a few concepts found in the book I co-authored, Outsmart ...
Forbes Interviews Adam Hansen: Why Your First Instincts Can Hamper You
Forbes Interviews Adam Hansen: Why Your First Instincts Can Hamper You
Our very own Adam Hansen was interviewed by Kare Anderson at Forbes in advance of the launch of our book, Outsmart Your Instincts: How The Behavioral Innovation™ Approach Drives Your Company Forward. ...
Three Practical Ways to Turn Naysayers into Innovators
Three Practical Ways to Turn Naysayers into Innovators
Innovation Excellence recently featured my article on Negativity Bias, and the best ways to overcome it. Read the entire article on their website, and enjoy an excerpt below.   Three Practical Ways ...