Articles on Innovation

Our thoughts on innovation, creativity and the Voice of the Customer.

Why You Need To Start Questioning Your Fears
Why You Need To Start Questioning Your Fears
image credit: Courtesy of Catherine Ledner / Getty Images Author and "Questionologist" Warren Berger gives our book a shout in his recent article, "Why You Need to Start Questioning Your Fears." ...
Tune In to Episode 4 of The Outsmart Your Instincts Podcast: The Status Quo Bias
Tune In to Episode 4 of The Outsmart Your Instincts Podcast: The Status Quo Bias
Ideas To Go Principal and Innovation Process Facilitator Christine Haskins joins colleague Adam Hansen on the Outsmart Your Instincts Podcast. Listen in as they discuss the Status Quo Bias and how it ...
Tune In to Episode 3 of The Outsmart Your Instincts Podcast: The Curse of Knowledge
Tune In to Episode 3 of The Outsmart Your Instincts Podcast: The Curse of Knowledge
Innovation Process Facilitator Greg Cobb joins host Adam Hansen on the Outsmart Your Instincts Podcast as they discuss the Curse of Knowledge. This Bias is so ingrained in the human mind that we even ...
Tune In To Episode 2 Of The Outsmart Your Instincts Podcast
Tune In To Episode 2 Of The Outsmart Your Instincts Podcast
Beth Storz, President of Ideas To Go, joins colleague and co-author Adam Hansen on Episode 2 of the Outsmart Your Instincts Podcast. Listen as they discuss examples of—and define—Availability ...
Tune In: Adam Hansen on Inside LaunchStreet
Tune In: Adam Hansen on Inside LaunchStreet
  Listen in as Adam and host Tamara Kleinberg discuss how the actions of our ancestors affect how we innovate today, 3 natural biases that sabotage innovation, and plenty more.       Key Takeaways: ...
Tune In: Beth Storz on the Critical Mass Podcast
Tune In: Beth Storz on the Critical Mass Podcast
Beth Storz, co-author of Outsmart Your Instincts, was recently featured on Episode 1013 of the Critical Mass podcast with host Richard Franzi. They discuss the benefits of embracing failure, the ...