From writing better concepts, to breaking down barriers within your internal innovation efforts, our training workshops give you the knowledge you need to succeed. We train corporate teams in creativity and innovation tools, techniques, and theories—that go from half-day overviews to full, three-day corporate culture events. We tailor our curriculum based on your team’s size, experience in the topic, and schedule.
Cognitive Biases are what Behavioral Scientists call the collection of mental shortcuts that shape our judgment of the world. In the course of conducting thousands of innovation sessions, Ideas To Go has:
This in-depth, full-day workshop is primarily designed for those who work in innovation, or lead innovation teams. In this customized workshop, participants will:
Our most popular training for marketing and market research teams. This hands-on workshop breaks down how to build a concept in a few easy steps. You’ll learn the tips and tricks to successfully testing concepts from the experts who have written hundreds of thousands of concepts for Consumer Packaged Goods, Financial and Pharmaceutical industries.
We also create custom training sessions based on your needs. Past topics include Building Better Claims, How To Write A Compelling Consumer Insight, Bringing Creative Process To Corporate Culture. Just contact us to determine which training is right for you.