Get Great Ideas
Our expert Facilitators then take you and your team through ideation, convergence and concept development in a streamlined, yet creatively engaging process. From hundreds of raw ideas, you’ll end up with 8-12+ professionally written concepts that are ready for consumer reaction groups, or further internal testing.
Our idea generation sessions are equal parts assumption busting, insight mining, ethnography, and team building. Ranging from positioning to new product ideation, we have the tools—and the experience—to help with any ideation need.
"When I started managing this brand, current leadership said the strategy was to steal market share. 'Innovation is not possible, the segment is mature and there is no hope for new products.' One week with Ideas To Go and their minds were changed."
- Brand Manager, Digestive Health, Fleet Labs
We also understand that sometimes you can't always travel away from the office for consumer innovation and ideation work. Our Videation® service provides remote/off-site participation for both consumers and clients—so there’s an easy way to make sure your consumers’ voices are consistently heard throughout your innovation process.
An alternative to onsite idea generating sessions, this online video ideation tool allows your team to enjoy robust engagements with our Creative Consumers® associates—wherever you and they are. So you can stay put, while still staying connected to consumer insights, ideas, and inputs.