Bring the key decision makers from your team and prepare for a ride. Ideating with Creative Consumers® associates is equal parts assumption busting, insight mining, ethnography, and team building.
We start by putting you in touch with highly trained Creative Consumers® associates in your target demographic, so you can include your consumers’ perspective, right from the start. Our facilitators then take you and your team through ideation, convergence and concept development.
From hundreds of raw ideas, you’ll end up with 8-12+ professionally written concepts that are ready for consumer reaction groups, or further internal testing.
"When I started managing this brand, current leadership said the strategy was to steal market share. 'Innovation is not possible, the segment is mature and there is no hope for new products.' One week with Ideas To Go and their minds were changed."
- Brand Manager, Digestive Health, Fleet Labs