Discover the ten common ideation archetypes and expert techniques to harness their strengths for more productive innovation sessions.

Long ideation days can drain energy, but ITG keeps teams fired up for a full 8 hours. We mix working groups, incorporate various activities, and get bodies moving to maintain high creative energy.

Most innovation efforts don't explode—they just quietly stall when smart teams hit uncertainty and reflexively tap the brakes. The Behavioral Innovation™ Approach helps you outsmart the biases that fuel paralysis, turning hesitation into smart momentum through clarity, curiosity, and courage.

AI enhances the innovation process by assisting with concept drafting, organizing qualitative data, and generating creative stimuli, but it is most effective when used to support, rather than replace, human collaboration and ideation.

Innovation isn't just about technology—it's a human practice of collaboration, problem-solving, and creating meaningful ideas that anyone can master with the right mindset.

See how ITG prepares co-creation participants for ideation sessions by testing and training their creative skills, providing clear instructions, and adapting techniques based on specific needs.